My favourite quote of 2024 was from Gustave Speth, former Chair of the UNDP.
I used to think that the top environmental problems were biodiversity loss, ecosystem collapse and climate change. I thought with 30 years of good science we could address those problems. But Iwaswrong. The top environmental problems are selfishness, greed and apathy… And to deal with these we need a spiritual and cultural transformation.
This points to the importance of engaging effectively with people as a prerequisite to any collective action. At our March Climate Action Conference we will have a panel discussion on engaging in climate kōrero (conversations), so I asked ChatGPT “Please suggest leading thinkers on how to engage people about climate change given that a sense of agency and rational optimism equip people to take action’.
Here is the reply. I will include a few comments of my own and a video or two over time as I work through the list.
Engaging people about climate change effectively, while fostering a sense of agency and rational optimism, is a key focus for many leading thinkers and practitioners. Here are some influential voices and resources in this field:
1. Dr. Katharine Hayhoe
- Focus: Climate scientist and communicator who emphasizes the power of hope and personalized engagement in addressing climate change.
- Key Works: Saving Us: A Climate Scientist’s Case for Hope and Healing in a Divided World.
- Approach: Advocates for connecting climate action to values and solutions that align with people’s lives and identities.
2. Rebecca Huntley
- Focus: Australian social researcher specializing in public attitudes toward climate change.
- Key Works: How to Talk About Climate Change in a Way That Makes a Difference.
- Approach: Explores the emotional and psychological dimensions of climate communication, encouraging optimism and practical action.
3. George Marshall
- Focus: Founder of Climate Outreach, he explores the psychology of climate communication.
- Key Works: Don’t Even Think About It: Why Our Brains Are Wired to Ignore Climate Change.
- Approach: Explains cognitive barriers to climate action and strategies to overcome them through shared values and narratives.
4. Dr. Renee Lertzman
- Focus: Environmental psychologist focusing on the emotional and psychological dimensions of climate engagement.
- Key Works: Environmental Melancholia: Psychoanalytic Dimensions of Engagement.
- Approach: Encourages creating space for people to process their emotions and engage with agency and clarity.
5. Paul Hawken
- Focus: Environmentalist, entrepreneur, and writer emphasizing solutions-based approaches to climate change.
- Key Works: Drawdown: The Most Comprehensive Plan Ever Proposed to Reverse Global Warming and Regeneration: Ending the Climate Crisis in One Generation.
- Approach: Highlights actionable solutions and frames climate action as a regenerative opportunity for people and the planet.
6. Joanna Macy
- Focus: Environmental activist and Buddhist scholar exploring the emotional and spiritual aspects of ecological action.
- Key Works: Active Hope: How to Face the Mess We’re in without Going Crazy (co-authored with Chris Johnstone).
- Approach: Combines systems thinking, mindfulness, and community action to inspire optimism and resilience.
7. Dr. Marshall Ganz
- Focus: Social movement expert whose work centers on organizing and storytelling for change.
- Key Works: Concepts around “public narrative” and collective action in climate movements.
- Approach: Uses storytelling to inspire collective agency and shared purpose in addressing climate issues.
8. Christiana Figueres
- Focus: Former UN Climate Chief who played a key role in the Paris Agreement.
- Key Works: The Future We Choose: Surviving the Climate Crisis (co-authored with Tom Rivett-Carnac).
- Approach: Advocates for optimism and emphasizes the transformational opportunities within the climate challenge.
9. Bill McKibben
- Focus: Environmentalist, author, and founder of 350.org.
- Key Works: Falter: Has the Human Game Begun to Play Itself Out?
- Approach: Encourages grassroots movements and collective agency to drive change at systemic levels.
10. Mary Annaïse Heglar
- Focus: Climate justice writer emphasizing the human and ethical dimensions of climate action.
- Key Works: Essays and articles in outlets like The Nation and Medium.
- Approach: Highlights the importance of justice, equity, and accessible narratives in engaging people.
Each of these thinkers brings unique insights into fostering a sense of hope and agency in climate communication, equipping people to take meaningful action. Their works can serve as valuable guides for engaging diverse audiences effectively.